Featured Post

Edwards Coaches Marks 100 Years with National Express Collaboration

Image
When your business turns 100, you want to mark the occasion with more than cake and a commemorative mug. For Edwards Coaches , the largest operator in the National Express network, the centenary year has kicked off in style with the delivery of a dual-branded Caetano Levante 3A bodi ed Scania K410EB6, complete with the bespoke registration NX25 BUS . Edwards Coaches It’s a coach, yes, but also a case study in clever brand alignment, long-term partnership and how visual identity can reinforce strategic messaging. Coming from a marketing background, I can’t help but appreciate the detail behind the design and what it signals for the next chapter of a company that’s been on the road since 1925 . A moving celebration of a century in service The new vehicle is more than a fleet addition; it’s a symbol of how Edwards Coaches has evolved from a family-run service in the Welsh Valleys to a national player operating 116 daily services on behalf of National Express. The Levante 3A , now one...

Switch Mobility to Assess Potential for e1 Electric Single-deck Bus in UK Market

Switch Mobility will show its heavyweight e1 battery-electric single-deck bus at Euro Bus Expo as it evaluates whether the model will suit the UK market. It will be one of three zero-emission buses on the manufacturer’s stand at this year's Euro Bus Expo.

Switch Mobility

The e1 first appeared in left-hand drive form in 2022. Such an example will be presented at the NEC. Switch did not intend to build the e1 for the UK at first, but Chief Marketing and Sustainability Officer Peter Freedman says that in the meantime, interest from potential customers has been received.
“This will be a good opportunity to show the UK bus industry what the future of our vehicles looks like, he explains. We have already seen a lot of interest in the e1.”
Mr Freedman adds that building the e1 in right-hand drive format is reliant on a suitable enabling order from an operator partner. Transitioning the vehicle from its current layout to one that would suit domestic users is reasonably easy, he notes.

Alongside the e1 on the Switch Mobility stand at Euro Bus Expo will be a pair of battery-electric MetroCity single deckers. One will be an 8.7m example and the other a 10.8m model. Updated batteries will form part of the MetroCity line-up.

Euro Bus Expo will be held between the 1st and 3rd November 2022 at the NEC Birmingham. To register for a free trade pass to attend, visit eurobusxpo.com.

Free coach transfers to Euro Bus Expo

Zeelo

Free of charge coach transfers, sponsored by Zeelo, will be running to and from six locations including Brighton, Cardiff, Colchester, Liverpool, Portsmouth and York across the three days. Attendees interested in picking up these services en route to and from Birmingham are encouraged to complete the online booking form, as additional pickups will be arranged based on demand. To book, visit zeelo.co/rides/zeelo-eurobus-2022.

Comments

Popular posts from this blog